All in the timing

In which we wonder if things should be more regular


The other day, I wrote a post that essentially said: “today was a Thursday, but it felt like a Friday“. The next day – when it was still the top post on the page – Gordon replied: “hang on, it is Friday!”

I know it’s hardly a serious thing, but it set me thinking: should I try to stick to a more rigid posting schedule? After all, it’s convenient for the readers if I’m nice and predictable: posts coming up at the same time every day, not just maybe one a day, at some point. The Plain People Of The Internet,* the theory goes, are used to, say, predictable telly scheduling,** and would like predictable blog scheduling too.***

As it is, the blog is updated when I can think of something. Usually, this means late at night, which (in turn) means that, say, a Thursday entry doesn’t get read until Friday. Sometimes, though, it means lunchtime. Occasionally, I post something early in the morning: this means I have been Organised, and drafted something properly. Most of the time – like now – I write whatever’s on top of my head, and press post straight away. Should I be a bit more organised about it?

* apologies to the late Myles na gCopaleen, whose column in the Irish Times was often visited by the argumentative Plain People Of Ireland.

** Presumably apart from the ones who watch BBC 2.

*** I think I originally read this in something by Nielsen, but I can’t find the quote right now.

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