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Pride

In which we note the Grimsby Telegraph’s latest marketing campaign

The rather news-thin Grimsby Telegraph newspaper has decided to jump on a fish-marketing bandwagon and declare today to be Great Grimsby Day. A day to be proud of the Grimsby area! Its scenic mudflats! Its thriving heroin-injecting scene! The active support for boxing and extreme wrestling seen in the town centre every Saturday night! The wide range of chain-based shopping opportunities, and the picturesquely decaying industrial areas. Be proud, people!

It’s a good thing, I suppose, that they didn’t get it confused with National Fetish Day, which – equally arbitrarily – was yesterday. I hate to think what would have happened. There’s not much of a fetish scene in Grimsby, after all; a couple of the regulars in the Lloyds Arms and that’s about it. I can quite easily imagine the Grimsby Telegraph’s staffers not understanding what the word means.