Alternate reality
When you can't use Google as a verb
Many people are concerned just how much corporate technological behemoths have embedded themselves into our lives nowadays. A few years ago now I spent a few days in meetings with some Microsoft consultants at their main British headquarters, and I entertained myself by counting the number of times I saw a pained look on the face of a Microsoft staffer having to physically stop themselves using “Google” as a verb. “We’ll just do a…” wince “…internet search for that.”*