Ubiquity

In which there’s a band you can’t avoid

Written by Forest Pines; published at 7:56 am on January 14th, 2010.
Filed under: Media Addict.

If there’s one band that was ubiquitous in everyone’s best-of-2009 lists the other months, it must have been Florence And The Machine. Everyone, pretty much, loved their debut album, Lungs, and every review couldn’t stop raving about it. We got a copy; and it was, I have to say, pretty decent. I was impressed.

This post isn’t a review of the album, though. This post is a complaint that now, if you turn the telly on, you can’t get away from that album. Over and over again, tracks from that Florence And The Machine album are being used as background music on trailer after trailer. I’ve heard it used to advertise everything from Slumdog Millionaire to The Hairy Bikers to Lard Rise To Candleford,* and more than once I’ve heard successive trailers, back-to-back, with songs from that same album in the background.

The end-of-year lists might well be at fault. After all, the album was released back in the summer, but this wasn’t happening back in October or November. All at once, though, at some point in December, every sound-editing person across the entire TV world seems to have picked up a copy of Lungs and started plastering its tracks all over their output. All channels seem to have had the same idea, all at the same time. It was a good album, but now, you can’t get away from it. Sometimes too much is too much.

* I prefer the typo there to the actual programme.

Keyword noise: Florence And The Machine, Lungs, music, pop, pop music, song, sound, television, telly, tv

2 comments on “Ubiquity”

1. Gordon says:

   January 14, 2010 at 9:21 am

   Depends what channels you watch. I’ve not noticed Florence much, but by god The Doves last album was everywhere!!
2. Forest Pines says:

   January 14, 2010 at 11:34 am

   Maybe it is a bit channel-dependant then; we only very rarely put ITV on.